OUR EXCLUSIVE PARTNERSHIP
HERB + FLORA has signed an exclusive partnership with Dr. Mark Tarnopolsky, MD, PhD, Professor of Pediatrics and Medicine, CEO and CSO of Exerkine Corp and Director of the Neuromuscular and Neurometabolic Clinic at McMaster University Medical Center in Hamilton, Ontario, Canada. This partnership has allowed HERB + FLORA to approach the development of beauty products in a unique way, benefiting from Dr. Tarnopolsky’s 30 years of ground-breaking research in the field of autophagy and mitochondria health, and the benefits of exercise on muscles and skin.
Dr. Tarnopolsky and his team of researchers have demonstrated that not only does moderate exercise help maintain skin younger-looking longer, but that it might even help reverse the effects of age on skin. Specifically, exercise was associated with a thinning of the age-associated thickening of the outer stratum corneum layer and a thickening of the inner layers which become thinner with time on older sedentary adults 65+ who picked up running and cycling twice a week for 30 minutes. After three months of that regimen, the skin samples studied were very close to those of the 20 to 40 years old respondents.
THE AUTOPHAGY REVOLUTION
Autophagy is Mother Nature’s way of removing aging-associated damaged proteins. But with time skin aging damages the energy source of the cell, the mitochondria, and this contributes to a slowing down of the autophagy mechanism and a build-up of these damaged proteins. It creates a vicious cycle whereby a greater accumulation of damaged proteins further impairs the mitochondrial function. This can also lead to a greater production of damaging free radicals.
Exercise accelerates the natural autophagy mechanism where cells recycle their own waste into fresh energy-boosting amino acids and natural sugars. These regenerated compounds can be used to build new cellular components including the mitochondria. This enhancement of turnover improves the overall health and function of the cell: Autophagy is the next beauty frontier.
THE EXERCISE MIMIC YOUTH COMPLEX
With this understanding of exercise science and made of clean ingredients proven by in vivo testing, our proprietary blend, the Exercise Mimic Youth Complex, is a ground-breaking combination of actives that helps reproduce the anti-aging effects of exercise and unlocks the life energy of skin. Our clean topical products, formulated with our proprietary complex as well as other clinically-proven naturally-derived ingredients, are designed to help enhance skin’s natural energy supply and support lower oxidative stress.
THE SKINFIT PROGRAM
Because the health and beauty of skin depend on more than a topical regimen, HERB + FLORA created an optimal SkinFit Program from the outside in and from the inside out with a topical complex, an oral supplement and intelligent textiles. This holistic approach is the most efficient way to help enhance skin’s health and energy supply:
From the outside in
- THE POTION: Youth Recovery Serum - Renewing + Anti-Fatigue
- EYE OF THE CYCLOPS: Recovery Eye Gel – Lines + Bags + Circles
From the inside out
- HEROES & GODDESSES: Fast Forward Energy for Skin, Hair & Nails - Veggie Capsules
- MORPHEUS PILLOW: Anti-Wrinkle Recovery Pillowcase with Copper Fibers